# Interest over time: objectives

Worldwide · 2004 to present · Web search

Values are relative search interest from 0 to 100, where 100 is the peak.

## Timeline (275 points, month resolution)

| Time | objectives |
| --- | --- |
| Jan 2004 | 74 |
| Feb 2004 | 74 |
| Mar 2004 | 76 |
| Apr 2004 | 74 |
| May 2004 | 66 |
| Jun 2004 | 62 |
| Jul 2004 | 60 |
| Aug 2004 | 60 |
| Sep 2004 | 85 |
| Oct 2004 | 77 |
| Nov 2004 | 75 |
| Dec 2004 | 61 |
| Jan 2005 | 78 |
| Feb 2005 | 75 |
| Mar 2005 | 71 |
| Apr 2005 | 72 |
| May 2005 | 66 |
| Jun 2005 | 60 |
| Jul 2005 | 56 |
| Aug 2005 | 56 |
| Sep 2005 | 61 |
| Oct 2005 | 64 |
| Nov 2005 | 71 |
| Dec 2005 | 50 |
| Jan 2006 | 60 |
| Feb 2006 | 62 |
| Mar 2006 | 66 |
| Apr 2006 | 56 |
| May 2006 | 58 |
| Jun 2006 | 53 |
| Jul 2006 | 43 |
| Aug 2006 | 45 |
| Sep 2006 | 59 |
| Oct 2006 | 64 |
| Nov 2006 | 65 |
| Dec 2006 | 41 |
| Jan 2007 | 56 |
| Feb 2007 | 59 |
| Mar 2007 | 59 |
| Apr 2007 | 55 |
| May 2007 | 55 |
| Jun 2007 | 48 |
| Jul 2007 | 46 |
| Aug 2007 | 44 |
| Sep 2007 | 58 |
| Oct 2007 | 64 |
| Nov 2007 | 61 |
| Dec 2007 | 47 |
| Jan 2008 | 55 |
| Feb 2008 | 62 |
| Mar 2008 | 61 |
| Apr 2008 | 57 |
| May 2008 | 51 |
| Jun 2008 | 50 |
| Jul 2008 | 44 |
| Aug 2008 | 45 |
| Sep 2008 | 57 |
| Oct 2008 | 58 |
| Nov 2008 | 59 |
| Dec 2008 | 43 |
| Jan 2009 | 54 |
| Feb 2009 | 57 |
| Mar 2009 | 62 |
| Apr 2009 | 58 |
| May 2009 | 53 |
| Jun 2009 | 52 |
| Jul 2009 | 45 |
| Aug 2009 | 49 |
| Sep 2009 | 59 |
| Oct 2009 | 64 |
| Nov 2009 | 65 |
| Dec 2009 | 50 |
| Jan 2010 | 59 |
| Feb 2010 | 63 |
| Mar 2010 | 69 |
| Apr 2010 | 63 |
| May 2010 | 55 |
| Jun 2010 | 54 |
| Jul 2010 | 47 |
| Aug 2010 | 49 |
| Sep 2010 | 58 |
| Oct 2010 | 61 |
| Nov 2010 | 61 |
| Dec 2010 | 46 |
| Jan 2011 | 58 |
| Feb 2011 | 63 |
| Mar 2011 | 67 |
| Apr 2011 | 61 |
| May 2011 | 56 |
| Jun 2011 | 59 |
| Jul 2011 | 48 |
| Aug 2011 | 52 |
| Sep 2011 | 62 |
| Oct 2011 | 61 |
| Nov 2011 | 62 |
| Dec 2011 | 50 |
| Jan 2012 | 58 |
| Feb 2012 | 63 |
| Mar 2012 | 62 |
| Apr 2012 | 60 |
| May 2012 | 58 |
| Jun 2012 | 56 |
| Jul 2012 | 51 |
| Aug 2012 | 49 |
| Sep 2012 | 66 |
| Oct 2012 | 67 |
| Nov 2012 | 60 |
| Dec 2012 | 47 |
| Jan 2013 | 56 |
| Feb 2013 | 63 |
| Mar 2013 | 64 |
| Apr 2013 | 63 |
| May 2013 | 55 |
| Jun 2013 | 52 |
| Jul 2013 | 48 |
| Aug 2013 | 50 |
| Sep 2013 | 65 |
| Oct 2013 | 63 |
| Nov 2013 | 62 |
| Dec 2013 | 51 |
| Jan 2014 | 57 |
| Feb 2014 | 64 |
| Mar 2014 | 65 |
| Apr 2014 | 58 |
| May 2014 | 54 |
| Jun 2014 | 53 |
| Jul 2014 | 49 |
| Aug 2014 | 50 |
| Sep 2014 | 66 |
| Oct 2014 | 65 |
| Nov 2014 | 66 |
| Dec 2014 | 50 |
| Jan 2015 | 55 |
| Feb 2015 | 63 |
| Mar 2015 | 68 |
| Apr 2015 | 63 |
| May 2015 | 57 |
| Jun 2015 | 55 |
| Jul 2015 | 51 |
| Aug 2015 | 56 |
| Sep 2015 | 65 |
| Oct 2015 | 66 |
| Nov 2015 | 65 |
| Dec 2015 | 53 |
| Jan 2016 | 59 |
| Feb 2016 | 71 |
| Mar 2016 | 65 |
| Apr 2016 | 61 |
| May 2016 | 59 |
| Jun 2016 | 53 |
| Jul 2016 | 48 |
| Aug 2016 | 54 |
| Sep 2016 | 63 |
| Oct 2016 | 64 |
| Nov 2016 | 67 |
| Dec 2016 | 52 |
| Jan 2017 | 60 |
| Feb 2017 | 67 |
| Mar 2017 | 70 |
| Apr 2017 | 61 |
| May 2017 | 58 |
| Jun 2017 | 47 |
| Jul 2017 | 47 |
| Aug 2017 | 49 |
| Sep 2017 | 60 |
| Oct 2017 | 65 |
| Nov 2017 | 66 |
| Dec 2017 | 53 |
| Jan 2018 | 59 |
| Feb 2018 | 66 |
| Mar 2018 | 66 |
| Apr 2018 | 62 |
| May 2018 | 58 |
| Jun 2018 | 47 |
| Jul 2018 | 50 |
| Aug 2018 | 50 |
| Sep 2018 | 65 |
| Oct 2018 | 65 |
| Nov 2018 | 62 |
| Dec 2018 | 51 |
| Jan 2019 | 57 |
| Feb 2019 | 65 |
| Mar 2019 | 66 |
| Apr 2019 | 55 |
| May 2019 | 54 |
| Jun 2019 | 47 |
| Jul 2019 | 48 |
| Aug 2019 | 51 |
| Sep 2019 | 63 |
| Oct 2019 | 63 |
| Nov 2019 | 64 |
| Dec 2019 | 48 |
| Jan 2020 | 58 |
| Feb 2020 | 66 |
| Mar 2020 | 52 |
| Apr 2020 | 47 |
| May 2020 | 49 |
| Jun 2020 | 47 |
| Jul 2020 | 44 |
| Aug 2020 | 44 |
| Sep 2020 | 65 |
| Oct 2020 | 65 |
| Nov 2020 | 58 |
| Dec 2020 | 53 |
| Jan 2021 | 50 |
| Feb 2021 | 65 |
| Mar 2021 | 70 |
| Apr 2021 | 60 |
| May 2021 | 57 |
| Jun 2021 | 58 |
| Jul 2021 | 53 |
| Aug 2021 | 50 |
| Sep 2021 | 61 |
| Oct 2021 | 64 |
| Nov 2021 | 64 |
| Dec 2021 | 56 |
| Jan 2022 | 70 |
| Feb 2022 | 97 |
| Mar 2022 | 100 |
| Apr 2022 | 97 |
| May 2022 | 83 |
| Jun 2022 | 79 |
| Jul 2022 | 65 |
| Aug 2022 | 65 |
| Sep 2022 | 83 |
| Oct 2022 | 81 |
| Nov 2022 | 88 |
| Dec 2022 | 73 |
| Jan 2023 | 78 |
| Feb 2023 | 86 |
| Mar 2023 | 87 |
| Apr 2023 | 73 |
| May 2023 | 78 |
| Jun 2023 | 69 |
| Jul 2023 | 56 |
| Aug 2023 | 60 |
| Sep 2023 | 75 |
| Oct 2023 | 76 |
| Nov 2023 | 71 |
| Dec 2023 | 59 |
| Jan 2024 | 66 |
| Feb 2024 | 75 |
| Mar 2024 | 68 |
| Apr 2024 | 66 |
| May 2024 | 62 |
| Jun 2024 | 50 |
| Jul 2024 | 48 |
| Aug 2024 | 51 |
| Sep 2024 | 60 |
| Oct 2024 | 59 |
| Nov 2024 | 57 |
| Dec 2024 | 51 |
| Jan 2025 | 56 |
| Feb 2025 | 62 |
| Mar 2025 | 57 |
| Apr 2025 | 50 |
| May 2025 | 49 |
| Jun 2025 | 51 |
| Jul 2025 | 53 |
| Aug 2025 | 63 |
| Sep 2025 | 74 |
| Oct 2025 | 63 |
| Nov 2025 | 69 |
| Dec 2025 | 63 |
| Jan 2026 | 66 |
| Feb 2026 | 96 |
| Mar 2026 | 74 |
| Apr 2026 | 100 |
| May 2026 | 96 |
| Jun 2026 | 83 |
| Jul 2026 | 65 |
| Aug 2026 | 55 |
| Sep 2026 | 72 |
| Oct 2026 | 39 |
| Nov 2026 (partial) | 33 |

## Interest by country

| Country | objectives |
| --- | --- |
| [Botswana](https://trends.firecrawl.dev/explore.md?q=objectives&geo=BW&date=all) | 100 |
| [Zimbabwe](https://trends.firecrawl.dev/explore.md?q=objectives&geo=ZW&date=all) | 79 |
| [Malawi](https://trends.firecrawl.dev/explore.md?q=objectives&geo=MW&date=all) | 69 |
| [Philippines](https://trends.firecrawl.dev/explore.md?q=objectives&geo=PH&date=all) | 68 |
| [Kenya](https://trends.firecrawl.dev/explore.md?q=objectives&geo=KE&date=all) | 60 |
| [Uganda](https://trends.firecrawl.dev/explore.md?q=objectives&geo=UG&date=all) | 60 |
| [Namibia](https://trends.firecrawl.dev/explore.md?q=objectives&geo=NA&date=all) | 56 |
| [Rwanda](https://trends.firecrawl.dev/explore.md?q=objectives&geo=RW&date=all) | 55 |
| [Zambia](https://trends.firecrawl.dev/explore.md?q=objectives&geo=ZM&date=all) | 54 |
| [Ethiopia](https://trends.firecrawl.dev/explore.md?q=objectives&geo=ET&date=all) | 53 |
| [Tanzania](https://trends.firecrawl.dev/explore.md?q=objectives&geo=TZ&date=all) | 50 |
| [Ghana](https://trends.firecrawl.dev/explore.md?q=objectives&geo=GH&date=all) | 49 |
| [Nigeria](https://trends.firecrawl.dev/explore.md?q=objectives&geo=NG&date=all) | 48 |
| [Jamaica](https://trends.firecrawl.dev/explore.md?q=objectives&geo=JM&date=all) | 42 |
| [Nepal](https://trends.firecrawl.dev/explore.md?q=objectives&geo=NP&date=all) | 35 |
| [Mauritius](https://trends.firecrawl.dev/explore.md?q=objectives&geo=MU&date=all) | 29 |
| [Trinidad & Tobago](https://trends.firecrawl.dev/explore.md?q=objectives&geo=TT&date=all) | 26 |
| [South Africa](https://trends.firecrawl.dev/explore.md?q=objectives&geo=ZA&date=all) | 23 |
| [Cameroon](https://trends.firecrawl.dev/explore.md?q=objectives&geo=CM&date=all) | 20 |
| [Sri Lanka](https://trends.firecrawl.dev/explore.md?q=objectives&geo=LK&date=all) | 19 |
| [India](https://trends.firecrawl.dev/explore.md?q=objectives&geo=IN&date=all) | 17 |
| [Pakistan](https://trends.firecrawl.dev/explore.md?q=objectives&geo=PK&date=all) | 17 |
| [United Arab Emirates](https://trends.firecrawl.dev/explore.md?q=objectives&geo=AE&date=all) | 15 |
| [Qatar](https://trends.firecrawl.dev/explore.md?q=objectives&geo=QA&date=all) | 13 |
| [Singapore](https://trends.firecrawl.dev/explore.md?q=objectives&geo=SG&date=all) | 12 |
| [Lebanon](https://trends.firecrawl.dev/explore.md?q=objectives&geo=LB&date=all) | 11 |
| [Oman](https://trends.firecrawl.dev/explore.md?q=objectives&geo=OM&date=all) | 11 |
| [Malaysia](https://trends.firecrawl.dev/explore.md?q=objectives&geo=MY&date=all) | 10 |
| [United Kingdom](https://trends.firecrawl.dev/explore.md?q=objectives&geo=GB&date=all) | 10 |
| [Bangladesh](https://trends.firecrawl.dev/explore.md?q=objectives&geo=BD&date=all) | 9 |
| [New Zealand](https://trends.firecrawl.dev/explore.md?q=objectives&geo=NZ&date=all) | 8 |
| [Australia](https://trends.firecrawl.dev/explore.md?q=objectives&geo=AU&date=all) | 7 |
| [Ireland](https://trends.firecrawl.dev/explore.md?q=objectives&geo=IE&date=all) | 7 |
| [Canada](https://trends.firecrawl.dev/explore.md?q=objectives&geo=CA&date=all) | 6 |
| [United States](https://trends.firecrawl.dev/explore.md?q=objectives&geo=US&date=all) | 6 |
| [Hong Kong](https://trends.firecrawl.dev/explore.md?q=objectives&geo=HK&date=all) | 5 |
| [Saudi Arabia](https://trends.firecrawl.dev/explore.md?q=objectives&geo=SA&date=all) | 4 |
| [Egypt](https://trends.firecrawl.dev/explore.md?q=objectives&geo=EG&date=all) | 3 |
| [Denmark](https://trends.firecrawl.dev/explore.md?q=objectives&geo=DK&date=all) | 2 |
| [Netherlands](https://trends.firecrawl.dev/explore.md?q=objectives&geo=NL&date=all) | 2 |
| [South Korea](https://trends.firecrawl.dev/explore.md?q=objectives&geo=KR&date=all) | 2 |
| [Switzerland](https://trends.firecrawl.dev/explore.md?q=objectives&geo=CH&date=all) | 2 |
| [Belgium](https://trends.firecrawl.dev/explore.md?q=objectives&geo=BE&date=all) | 1 |
| [Germany](https://trends.firecrawl.dev/explore.md?q=objectives&geo=DE&date=all) | 1 |
| [Portugal](https://trends.firecrawl.dev/explore.md?q=objectives&geo=PT&date=all) | 1 |
| [Romania](https://trends.firecrawl.dev/explore.md?q=objectives&geo=RO&date=all) | 1 |
| [Sweden](https://trends.firecrawl.dev/explore.md?q=objectives&geo=SE&date=all) | 1 |
| [Thailand](https://trends.firecrawl.dev/explore.md?q=objectives&geo=TH&date=all) | 1 |
| [Vietnam](https://trends.firecrawl.dev/explore.md?q=objectives&geo=VN&date=all) | 1 |
| [Brazil](https://trends.firecrawl.dev/explore.md?q=objectives&geo=BR&date=all) | 0 |
| [Colombia](https://trends.firecrawl.dev/explore.md?q=objectives&geo=CO&date=all) | 0 |
| [France](https://trends.firecrawl.dev/explore.md?q=objectives&geo=FR&date=all) | 0 |
| [Indonesia](https://trends.firecrawl.dev/explore.md?q=objectives&geo=ID&date=all) | 0 |
| [Italy](https://trends.firecrawl.dev/explore.md?q=objectives&geo=IT&date=all) | 0 |
| [Japan](https://trends.firecrawl.dev/explore.md?q=objectives&geo=JP&date=all) | 0 |
| [Mexico](https://trends.firecrawl.dev/explore.md?q=objectives&geo=MX&date=all) | 0 |
| [Poland](https://trends.firecrawl.dev/explore.md?q=objectives&geo=PL&date=all) | 0 |
| [Russia](https://trends.firecrawl.dev/explore.md?q=objectives&geo=RU&date=all) | 0 |
| [Spain](https://trends.firecrawl.dev/explore.md?q=objectives&geo=ES&date=all) | 0 |
| [Taiwan](https://trends.firecrawl.dev/explore.md?q=objectives&geo=TW&date=all) | 0 |
| [Türkiye](https://trends.firecrawl.dev/explore.md?q=objectives&geo=TR&date=all) | 0 |

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Compare: "objectives". Observed 2026-11-10T07:28:11.385Z.